Web Development – Responsive Parallax site for Impact Energy

Just launched in January, a newly built website for a new client, Impact Energy.  The website delivers a number of key features such as responsive design, parallax layout, response forms, and many others.  See our portfolio article for more information

Football Trivia Game Challenge

Following on the releases of the Baseball Trivia Challenge and Hockey Trivia Challenge, as part of the Sport Trivia Challenge, we have just put the finishing touches on the Football Trivia Challenge.

The Football Trivia Challenge was built for sports fans who just love football a little bit more than all other sports.  Answer all the questions correctly and you will end up in the Hall of Fame.

The Sport Trivia Challenge website was designed with a Mobile First approach.

Hockey Trivia Game

Following on the release of the Baseball Trivia Challenge as part of the Sport Trivia Challenge, we have just put the finishing touches on the Hockey Trivia Challenge.

The Hockey Trivia Challenge was built for sports fans who just love hockey a little bit more than all other sports.  Answer all the questions correctly and you will end up in the Hall of Fame.

Next up will be the release of the Football Trivia Challenge.

Baseball Trivia

For all you sports fans, but especially you BASEBALL FANS! SportTriviaChallenge.com now has a Baseball Only Trivia Game.

You can play our newest Baseball Trivia Game edition now!

Coming before the new year, also look out for a Hockey Trivia Game and a Football Trivia Game.

Rodeo Management – Rodeo Entry

From the contestant side, it all begins with the Rodeo Entry.  We have built the rodeo entry system on the Rodeo Management System to satisfy the needs of both the rodeo entrant as well as the rodeo administrators.  For the contestant, the powerful yet simple to use entry system allows them to enter a rodeo by completing only one form, including all their rodeo buddies and roping partners.  Each entrant and buddy can select from the complete list of rodeo events offered at the particular rodeo.  Once submitted, all entrants are kept together in the same group so when the rodeo draw is generated, they will be placed in the day and performance.

From the administrator side, the rodeo entry often never needs to be touched.  The entrants and the unique group are stored in the database and are available for the rodeo draw assignment as soon as they have paid all entry fees.  The entry process checks for all the important stuff, like any fines owing by the entrants, proper rodeo contestant numbers, and duplicate entries.  If needed, all aspects of the entries can be managed by the admin.

A clean entry and payment system leads to fewer problems down the road and significantly reduces the amount of manual work and intervention required by the rodeo management staff.

See more about the Rodeo Management System at www.RodeoSystem.com.

Rodeo Management – Draw Generation

A central element to the Rodeo Management SystemTM recently released by Netnotic Marketing is the Rodeo Draw Generation feature.

An effective rodeo draw process gives the rodeo administration the appropriate level of control, plus a random assignment algorithm to produce a draw that meets the needs of the rodeo administration in terms of balancing the performances while keeping the draw assignments fair.  For each rodeo draw generation, the administrators can set:

  • maximum number of entrants per event
  • assign priorities to entry groups
  • assignment of entry groups to performances across all event preferences for each member
  • optional assignment of stock to entrants within each performance

After the automated draw generation process has been performed, the rodeo administrative still have full manual control to edit and adjust as the draw, assignments to performances, and orders.  Once the admin has determined that all draw information is ready to go, the draw can be made public as will then be visible on the public side of the Rodeo Management SystemTM.

See more about the Rodeo Management System at www.RodeoSystem.com.

Rodeo Management

Our first season trial of the Rodeo Management SystemTM (RMS) has now been completed and we are opening up the service to additional rodeo companies. At only $200 per rodeo, this system is priced to be affordable by small rodeo organizations yet is scaleable to an unlimited number of rodeos, events, and entrants.

On the Public side of the RMS application, the system handles all aspects of providing rodeo information including:

  • the rodeo schedule
  • entry to the rodeo, including buddy groups
  • displaying the rodeo draw
  • displaying the rodeo results
  • displaying rodeo season standings

On the Administration side, the RMS handles all aspects of the management side including:

  • member / entrant database
  • stock and stock contractor database
  • rodeo and event management
  • payment recording
  • printing receipts for members / entrants
  • generating the rodeo draw including priorities and max entrants per performance
  • posting the rodeo draw
  • payout calculations
  • generating prize money cheques
  • plus many management and administrative reports

More information about the Rodeo Management System can be found at www.rodeosystem.com.

Google New AdWords Expanded Text Format

Google has created a temporary opportunity for AdWords advertisers to have a competitive advantage by switching to their new Expanded Text Ad Format.  The new ad format results in a physically bigger ad, occupying a greater share of the search results real estate.  A larger ad is more noticeable and leads to higher click through rates.  I say this from experience, having implemented them with ALL of my AdWords clients.

What are expanded text ads?

Going from the standard text ad format to the new Expanded Text Ad Format gives you more text to work with, more than the previous standard text ads in a few important ways. The important differences are:

  • Two 30 character headline fields
  • An 80 character description field
  • Using your final URL’s domain as the display URL
  • Two path fields that can be used in the display URL


google-adwords-expanded-text-adsThe first two of these changes are the most significant, as the images above depict.  The New Expanded Text Ad on the left is clearly much larger and more prominent.  When you are the only ad format on the search results using the new format, your click through rates might jump as much as 30% to 50%.  Of course, this advantage only lasts as long as your competition lags behind in updating your ads.  Conversely, the disadvantage lasts as long as you lag behind.

I have been asked “Can you still use the old Standard Text Ads?”  Yes you can, but why?  As Google continues to tweak their search results pages, it become increasingly important to stand out, not to blend in with the other noise.

Overall the new ad format gives you almost 50% more space, 50% more opportunity to deliver a compelling message to your audience.

Skill Shark WordPress & SEO

SkillShark.net is our newest client.  They have built an app that runs on iPads and soon on Android devices to automate the collection and reporting of athlete evaluations, from baseball to hockey, as well as custom uses.

We are helping them take their website from a single page placeholder for their logo to a full blown marketing site to attract organic search traffic and facilitate the sign up process for new clients.

See more about Skill Shark in our Portfolio

Responsive Site Design + Parallax

A new story in our portfolio about a Responsive Site Design + Parallax for Cowan Lake Outfitters project.  This project incorporated a ton of the newest website approaches, plus some custom programming.

Even if you don’t love hunting, go check out the portfolio and the site.

See the story in the portfolio.