Urban Equity Business Centre – Responsive WordPress Site

One of our long-standing customers, KD Group Canada, has refocused their business operations in Saskatoon and now their primary operation is the Urban Equity Business Centre.  With a refocus of the operations, we revamp the website to match.  Several years ago we converted their original website from a static html site to a mobile responsive site.  Now we have re-launched their website with a WordPress mobile responsive theme that more closely aligns with the Urban Equity Business Centre brand.

The new site design and content highlights their location within the JB Black Estates building on College Drive where they also offer business office space for lease within the Business Centre.  This high profile location is directly across from the University of Saskatchewan.  Included with each office is underground heated parking, a huge selling feature when compared to comparable single office space rentals available in Saskatoon.

Responsive Website for SaskatchewanDeerHunting.com

Just Launched, the forth in the series of new Saskatchewan Hunting websites.  The site SaskatchewanDeerHunting.com is a new web service matching avid whitetail deer hunters to Saskatchewan deer hunting Outfitters.  The service is 100% Free for Hunters to use.  This new website uses a network of Approved Outfitters who have joined the program and matches them to the hunter’s requirements for number of hunters, dates, as well as other criteria.

See more at SaskatchewanDeerHunting.com

This responsive website includes a variety of custom features.  In addition to the display adapting to the user’s device, there are several contact forms for use by hunters and outfitters.  Contact forms are saved to a database and used to display content on some pages.  There is also a custom password protected  image upload management admin panel so that the client can upload images and manage content without the need for a programmer.

Top that all off with a Search Engine Optimized set of pages and this site is well positioned to gather in-bound traffic and help the site visitors find the outfitter for their next bear hunting trip.

Responsive Website for SaskatchewanGooseHunting.com

Just Launched, the third in the series of new Saskatchewan Hunting websites.  The site SaskatchewanGooseHunting.com is a new web service matching avid bear hunters to Saskatchewan goose hunting Outfitters.  The service is 100% Free for Hunters to use.  This new website uses a network of Approved Outfitters who have joined the program and matches them to the hunter’s requirements for number of hunters, dates, as well as other criteria.

See more at SaskatchewanGooseHunting.com

This responsive website includes a variety of custom features.  In addition to the display adapting to the user’s device, there are several contact forms for use by hunters and outfitters.  Contact forms are saved to a database and used to display content on some pages.  There is also a custom password protected  image upload management admin panel so that the client can upload images and manage content without the need for a programmer.

Top that all off with a Search Engine Optimized set of pages and this site is well positioned to gather in-bound traffic and help the site visitors find the outfitter for their next bear hunting trip.

Responsive Website for Saskatchewan-Bear-Hunting.com

Just Launched, the second in the series of new Saskatchewan Hunting websites.  The site Saskatchewan-Bear-Hunting.com is a new web service matching avid bear hunters to Saskatchewan bear hunting Outfitters.  The service is 100% Free for Hunters to use.  This new website uses a network of Approved Outfitters who have joined the program and matches them to the hunter’s requirements for number of hunters, dates, as well as other criteria.

See more at Saskatchewan-Bear-Hunting.com

This responsive website includes a variety of custom features.  In addition to the display adapting to the user’s device, there are several contact forms for use by hunters and outfitters.  Contact forms are saved to a database and used to display content on some pages.  There is also a custom password protected  image upload management admin panel so that the client can upload images and manage content without the need for a programmer.

Top that all off with a Search Engine Optimized set of pages and this site is well positioned to gather in-bound traffic and help the site visitors find the outfitter for their next bear hunting trip.

Responsive Website for SaskatchewanMooseHunting.com

Just Launched, another new site for outdoors enthusiasts.  The site SaskatchewanMooseHunting.com is a new web service Matching avid moose hunters to Saskatchewan moose hunting Outfitters.  The service is 100% Free for Hunters to use.  This new website uses a network of Approved Outfitters who have joined the program and matches them to the hunter’s requirements for number of hunters, dates, as well as other criteria.

See more at SaskatchewanMooseHunting.com

This responsive website includes a variety of custom features.  In addition to the display adapting to the user’s device, there are several contact forms for use by hunters and outfitters.  Contact forms are saved to a database and used to display content on some pages.  There is also a custom password protected  image upload management admin panel so that the client can upload images and manage content without the need for a programmer.

Top that all off with a Search Engine Optimized set of pages and this site is well positioned to gather in-bound traffic and help the site visitors find the outfitter for their next moose hunting trip.

Responsive Parallax Web Development for Impact Energy

We were approached with an interesting request, to take an existing website and change everything, from the design to the focus on customers instead of the focus on the company products.  The previously existing website was built on spec by an external agency who used a number of dynamic word and phrase switching algorithms to vary the content on the pages by different geographic centers.  The effect of this was essentially to create a guessing game with Google.  If Google indexed the site on one day, it may become well ranked within a particular geography for their services.  Then on the next site crawl, this work would be undone and the site would lose ranking in that geography while perhaps gaining in another.  As well, the client wanted a site that showed what they can do, and have done, for their clients, rather than trying to play game with Google.

To start, we went through an interview process with the client to understand what they provide for their customers, now, and services/solutions they are in the process of offering.  From that we built a framework and a site design to take advantage of modern website design techniques and especially to deliver a mobile responsive website that was user friendly for their commercial / industrial customers as well as residential and farm clients.

This web development project worked ahead at the speed of the client.  At times, they were able to devote several resources to the provision of website content and during some of their peak activity time periods the web development had to be put on standby to ensure they fulfilled their commitments to their customers.  We were able to ebb and flow along with the customer.

Some website projects simply come and go, the project is built and the website remains a static electronic brochure of a point in time. This project will be a living showcase of the clients’ successful projects and their growing base of satisfied customers.  The next phase of the project is already mapped out to add profiles of completed projects to the site to show the wide range and scope of projects they can handle.

Our efforts to build a better website are already bearing rewards.  After only a short period on the Google index, we have already achieved a Search Visibility measure of 12.83.  With a recurring SEO plan and content additions planned, we only expect to keep driving this upward.

WordPress & SEO for Skill Shark

Every now and then along comes a project that you just really want to be a part of.  That was the case when the Skill Shark project opportunity came along.  I have always been involved in sports and for the last 20 year in coaching so when I met the guy who built a new athlete evaluation app, I knew we had to work together.

When we started, the skillshark.net website was only a home page.  No other content.  All the application software that the app uses resides separate from the marketing site.  So the path forward was clear, build out the website into a true marketing site, showing off all that Skill Shark can do, and attract organic traffic to the site.

A few suggestions back and forth between Skill Shark and Netnotic, some ideas tested and a plan was put together.  Not only will this app attract it’s own users through the Apple App Store but it will soon be features on Google Play as well.  Combine this with organic traffic to skillshark.net and the growth of the app is about to take off.

Special Purpose Subdomain SEO

We have just completed setting up a special purpose subdomain for a client of ours to specifically target a key search phrase.  The new subdomain at foamjacking.gunnercorp.ca uses a finely tuned SEO strategy to combat a competitive and inferior practice to their services.  By creating a subdomain, the content of this subdomain is considered separate from the main website in the eyes of search engines and therefore is evaluated and ranked on it’s own.  The client wants to specifically target key search terms.  To do this, they have written an explanation and a comparison between the issue with the competitive services process and the advantages of their own methods.

The advantage of subdomain SEO vs incorporating the content directly into a subfolder on the main website domain has as much to do with the intent of the content as anything else.  The client wanted to post and document their viewpoint without having it linked directly from their site.  From an SEO standpoint, focusing the submain SEO target keywords makes it highly specialized and allows for both targeting of the key search phrases as well as the geographic focus desired by the client.

 

Responsive Site Design + Parallax

For Cowan Lake Outfitters, we have just launched their brand new website, using a responsive web site design incorporating the “parallax concept”.

Both responsive design and parallax have become very hot trends in web design as of late and this site has both built-in.  In fact, the parallax design is a multi-page parallax site so it goes beyond what parallax was initially intended for (one-page websites).

In order to build a good parallax site, you need to have great imagery.  Fortunately, as a Saskatchewan whitetail deer and black bear hunting outfitter, they have plenty of outstanding hunting trophy pictures to utilize.  Prospective clients love to see a big photo gallery full of great trophys taken over the years.  If you are a hunter, it will make your trigger finger develop an itch and send your brain spinning to thoughts of mid November when the big buck walks into your sights.

Did we mention the image gallery is a custom programmed feature?  In addition to a large format image slider at the top of the gallery pages, we have included a clickable thumbnail gallery of even more trophy pics that expand in a thickbox effect.  We even went a step further and built them a custom admin function where they can upload their hunting trophy pics right away, even from the tree stand out in the forest.

Responsive Site Design is of course the leading approach to making your website display properly across a range of devices, from mobile phones to desktop computers.

Another great aspect of this story is that the customer came by way of referral from the outfitter they bought the hunting operations from.  Poplar Point Resort has been a customer for over 10 years and when they split their operation in two pieces, Camping & Fishing and Hunting, they referred us to the new owners of the Hunting side of the business.

  • Sask Galleries

SEO Project – Sask Galleries

A number of years ago, we helped the Saskatchewan Professional Art Galleries Association with their website, saskart.org.  At that time they were looking to attract more visitors to their website, so more art lovers could discover the great talent of Saskatchewan artists and the art galleries that exhibit their art.  Since our first project, they have changed their website address to www.saskgalleries.ca with a complete site redesign and fresh content.  We were invited to participate again on the redesign project by lending our SEO experience.  With essentially a new website to work with, we went back to the beginning, reviewing and re-evaluating the original keyword analysis.  The new site content led us into some new keyword areas, while some familiar content allowed to re-use some of the past work.

The site is now well built, making use of a responsive design, with great new content, and optimized to help Google and Bing understand the content.  The search engines have responded well.  30 of the desired search terms are in the top 10, 15 of these in the top 3 positions, and 10 of these in the #1 position.  Another SEO project for a Saskatchewan client with excellent results!